Driving for Dollars with Epic – David Lecko | 561

Driving for Dollars with Epic – David Lecko | 561

Driving for Dollars with Epic

Today, our guest, David Lecko is driving for dollars with Epic! He shows us how to implement this strategy in a time-honored way via his DealMachine app. So, stay tuned and learn how the app works, what properties you should avoid, and where to look for your deal finders.

Driving for Dollars with Epic

What You Will Learn About Driving for Dollars with Epic – David Lecko:

  • What David Lecko did before building the DealMachine app and what inspired him to create it
  • Why the app is so effective
  • How it works
  • The signs of vacancy
  • What properties you should avoid
  • Why driving for dollars is a good strategy
  • Why you should employ the bird dogs and how they can use the app
  • The 3 options of paying them
  • How to find deal finders
  • The benefits of DealMachine
  • Where to look for the demo presenting the app’s newest feature
  • The price structure of the DealMachine app
  • David Lecko’s website and his special offer for the Epic community

Whenever you’re ready, here are a few ways we can help:

Work with me One-on-One

If you’d like to work directly with me on your business… go to REIAce.com, share a little about your business and what you’d like to work on, and I’ll get you all the details!

  • Would you like to meet in person? Our next live event is right around the corner! Go to EpicIntensive.com for the details.
  • Become an Epic community member at The Epic Real Estate Investing Show 
    One of my favorite things to do is share with investors the latest and greatest tactics and strategic friends I make. I do it every week and you can listen in by subscribing to The Epic Real Estate Investing Show podcast on iTunes – Click Here.
  • Grab my book, Epic Freedom ($1) 
    I frequently hear from people looking into investing in real estate for the first time, “How long is it going to take?” So much so, I wrote a short book about the 2 easiest and fastest strategies to a paycheck in real estate. You can grab a copy for $1 and I’ll pay the shipping – Click Here.
  • Join our Badass Investor Program and be a Case Study 
    I’m putting together a new Badass Investor case study group at Epic Real Estate this month… stay tuned for details. If you’d like to work with me on your real estate investing, go to FreeRealEstateInvestingCourse.com to get started.
  • Also, check these out:


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Speaker 1: From coast to coast, Epic investors are doing the most. It’s time for another Epic Field Report.

Matt Theriault: Okay, I am on the phone with Mr. Enrique Santana, an [inaudible 00:00:12] Ace client. He had just posted in Follow Through Friday his first deal that was not a turnkey deal. I wanted to bring him on and talk to him about it. Enrique, hello. How are you?

Enrique Santana: Good, good. How are you doing?

Matt: Very good, thanks. Let me just read it really quickly. “Closed escrow on my first non-turnkey house on Monday by using all cash with 30% equity. Minor rehab began on Tuesday. Already working with a lender to do a cash-out refi. [inaudible 00:00:36] cash flow about $150 after the refi, but that will be an infinite ROI. After refi, I’ll be ready to release.”


Enrique: Thank you.

Matt: You bet. How did you find that particular deal?

Enrique: This one was pretty much surfing on the MLS one night. I found this one. The house looked nice. It didn’t look like it had needed much work. I checked it out. It was an REO. Right away, I went and contacted that agent. I noticed that the price was much lower than most of the other houses in the area. Like I said, it didn’t look like it needed much work, so I just gave it a shot. I made an all-cash offer to the agent directly to see if I could get a better deal.

Matt: Sweet. So you just found it browsing the internet, browsing the MLS?

Enrique: Yes.

Matt: Very good. This particular property, your planned exit strategy … You gonna hold on to it?

Enrique: This is about buy and hold, yes.

Matt: Very good.

Enrique: It is located near most of my properties that I bought turnkey through you guys.

Matt: Okay.

Enrique: So I thought, “Okay. I’m already kind of familiar with that market, so let me see if I could just expand a little and make it go a little faster than waiting to build 20% for another property or something.”

Matt: Sure. Great. I thought this was gonna be local to you, but you bought this where you bought the other properties. Is that in Birmingham or Indianapolis?

Enrique: This one’s in Birmingham.

Matt: Birmingham. Okay, perfect. You got some rehab to do. You’re in Los Angeles. This property’s in Birmingham. How have you arranged that?

Enrique: I had the property inspected with our same inspector to inspect all the properties I bought with you guys and he pretty much shared the same thing I kind of felt about it … that it didn’t need much work. Then I just contacted the property manager that I’m using already in that area. I asked them if they could recommend any contractors to help me out, and they said they could actually take care of it. I just went with them and they gave me a bid and as soon as it closed, the very next day, they had contractors out there.

Matt: Fantastic. All right, so-

Enrique: I couldn’t believe it.

Matt: Right? Doesn’t always happen that way, but it does happen. It’s all about the team on the ground. So, good. After the cash-out refi, you’re gonna be cash flowing $150 and your ROI will be infinite.

Enrique: Yeah, that is changing a little bit from when I first posted. We got the appraisal done and it didn’t appraise quite as high as I was hoping for. Bought the property for 108 and it came back at 144 in the appraisal. It only needed about $8000 in rehab costs, so that’ll put me at 116. Once I do the cash-out refi, I’ll actually be cash flowing. I’ll be cash flowing about 390 a month. It won’t be infinite returns anymore, but it’ll be around 78% ROI.

Matt: That’s better than a sharp stick in the eye.

Enrique: I’ll [inaudible 00:03:27].

Matt: Don’t need too many of those to make an impact on your cash flow, right?

Enrique: Yeah. So I was actually really excited about this one.

Matt: Great. That’s great. What’s the biggest lesson that you learned in this transaction?

Enrique: The day’s lesson is to trust the people I have on the ground already. So far, it’s worked.

Matt: Sweet. I think your team on the ground is kind of like your dentist. It’s kind of like your car mechanic. When you find a good one, you wanna hold on to him, ’cause they can really make everything a lot easier. How are you gonna celebrate?

Enrique: I’m just gonna reinvest the money. I’m actually working on doing some deals here in Los Angeles now, so I don’t really wanna celebrate until I actually do something over here.

Matt: Well, got it. I’ll be here and ready. All right, Enrique. Keep doing what you’re doing, and we’ll do this again.

Enrique: Sounds good.

Matt: Okay, take care.

Enrique: All right.

Speaker 1: This is Theriault Media.

Yeah, yeah, we got cash flow. [inaudible 00:04:31] we got cash flow.

Matt: Okay, welcome to The Epic Real Estate Investment Show. I’ve got a really special show for you today. Today I’m joined by the creator of the DealMachine App, which has really brought old school traditional, a time-honored strategy of real estate investing in the new world and combined it with technology … really made something that used to be kind of challenging and cumbersome really simple. He helps aspiring investors flip homes with a point-and-click app. Simply take a picture of the house and app searches the owner, gives you their phone number and sends the owner a piece of direct mail offering to buy their property, right from your phone. This was amazing, ’cause it’s such a good way to find leads, but it can be rather cumbersome and tedious and time-consuming. A lot of lead management can go into that practice. Like any sort of prospecting, it can become tiring. The more that you can streamline it and make it easy, the better it’s gonna be.

Without further ado, please help me welcome Mr. David Lecko to The Epic Real Estate Investing Show. David, welcome to the show.

David Lecko: Hello, Matt. Thanks. Thanks so much.

Matt: You bet. We crossed paths six months ago or so, and you had explained to me what your app does. I said, “That is so cool. I think that’s gonna be really big.” For one reason or another, we just didn’t venture any further from that conversation. We have a mutual friend who said, “Hey. You should look into that again.” I said, “Yes,” ’cause we run something here at the beginning of our show called Epic Field Reports, where people come in. They share how they found their last deal and they kind of walk people through step-by-step. We’ve had a couple of those this year that said they found it on the DealMachine app. I was like, “There’s that DealMachine app guy again, so let’s get him on the show.”

Welcome, David. Glad you’re here.

David: Thank you so much.

Matt: You bet. Yes. Awesome. Let me ask you this. What were you doing just prior to building this app, and what inspired it?

David: I was working as a software developer. The inspiration came from reading Rich Dad, Poor Dad. I wanted to not get into real estate, but instead of funneling money to stocks where I didn’t have a lot of control, that’s what really turned me on to buying a rental property or two as a way to save for retirement. That’s how I got started doing it.

Matt: Okay, good. What kind of software were you developing before then?

David: It’s actually called Chapter Builder for fraternities and sororities. It’s a CRN that they can use for recruiting new members.

Matt: Got it. Okay. The book, Rich Dad, Poor Dad … It’s inspired so many others into different directions of life. You were able to kind of take your technology or technological skills and then combine with that book, and you came up with this, right?

David: Wasn’t really meant to be a business. I was looking for properties myself. I was driving around. I wanted to buy a property with equity. A weekend project … I made this really basic version of doing the manual steps. Being a software developer was really just trying to solve my own problem.

Matt: Got it. Some of the greatest inventions ever came up from someone trying to solve their own problem, right?

David: Yeah.

Matt: Perfect. If people aren’t up to speed, what we’re talking about is the time-honored strategy of driving for dollars, where you drive through neighborhoods, you look for houses that look like they might be in some sort of distress. You look for certain signs. Typically, you have to write down the address, maybe take a picture of the house. You drive back to your office. Then you go do a title search. Then you have to do a skip trace to find the phone number. Then you might go ahead and write them a letter and put it in the envelope and send it off and then wait. Right?

David: That’s [inaudible 00:08:13].

Matt: Keep track of everyone that you’ve sent the letter to and then time your follow-ups and stuff like that … very like I kind of started the show … a very tedious process. If you’ve read the book … One of the books that really helped me out a lot, Rich Dad, Poor Dad gave me the idea and the concept, but it really fell short in the how-to. The next book that really kind of connected those dots for me was The Millionaire Real Estate Investor by Gary Keller. Inside, he interviewed a bunch of millionaire real estate investors. Inside there, they talked about what’s their major sources of off-market deals. The first one was relationships. That was number one. The second one was a guess … driving for dollars, walking neighborhoods. The third one was referrals. This book was released a little while ago. I don’t know if the internet was what it was then or direct mail or people are finding deals, whether they’re finding with direct mail, but those are the time-honored ways, the way it’s been done for hundreds of years. We just kind of bring the old school in with the new school with the DealMachine app.

That’s what we’re talking about. I guess I’ll stop talking, ’cause you know more about it than I do. I just kind of wanna put some context around why I think this is so effective and why it’s working so well for the people already inside the Epic community. Why don’t you explain to me how it works?

David: Exactly. I’ve had somebody ask me, too, who’s new to real estate, why does DealMachine work? I thought it was a funny question because it’s not like it does anything that wasn’t being done before, but it just allows you to do it so much faster and scale that method of finding deals.

You basically just take a picture of the house and it tells you who owns the property. You can press a button right there on the spot to launch a direct mail campaign to the owner. The mail’s pretty special. It features a picture of the house, so that’s gonna help you get a higher response rate. It’s gonna be something that they’ve never seen before come through their mailbox … the actual picture.

Also, there’s another button you can press to go ahead and look up their phone number, email address and other properties that they own. It’s really that simple, plus you can have other people drive for you with their own [inaudible 00:10:24] and we can get into the details of that, but that can actually help you leverage your time even more than just automating the look-up and sending out mail.

Matt: Got it. It’s really that simple. We just walked through the whole app. That’s it. Very cool. I guess let’s walkthrough. What would be the typical type of property, or what are some of the things that you’d look for in a property that would suggest, “This is one that I should take a picture of and send them a postcard?”

David: Yeah, exactly. I’ll have to walk through some of those things-

Matt: Yeah, please.

David: About six or seven.

… and the first one that I notice is that the property is vacant. So, a good sign for that would be that the mailbox is overflowing or maybe there’s newspapers piled up in the driveway. Another couple things might be, you know, there’s like a notice on the front of the house or the grass is like overgrown.

Matt: Mm-hmm (affirmative.)

David: Those are signs of vacancy. Another one might be if the window blinds are wide open and you can just look through the house and tell there’s nothing in there.

Matt: And see that it’s actually vacant.

David: Yeah it is. [crosstalk 00:11:30]

Matt: Right. Very good. You know I was just thinking, the other part that’s so cool about what you do is that probably in the last year or so the street view postcards have become so popular. And it’s just kinda taking whatever Google has on file, putting on a postcard and those response rates have been really good.

David: Mm-hmm (affirmative.)

Matt: But this even kinda beats that, doesn’t it?

David: Yeah. It’s definitely, you’re able to tell that it’s a unique angle. And it’s not coming from the street imagery that they might’ve seen before.

Matt: Mm-hmm (affirmative.)

David: Yeah, so I wanna go off of my … separate from my list here for a second and say a lot of people only do out-of-state owners. But I want to say don’t be afraid of a house that’s actually owned by the person. The second thing I had on my list is general disrepair. So, just in general, does it have a tarp on the roof? Does it have a sagging gutter? Does it have just maintenance that obviously needs to be done to the house?

That’s how I actually got my very first deal and it’s the second item on my list. I know a lot of people think oh, it has to be an absentee owner, which means the owner lives out of state.

Matt: Mm-hmm (affirmative.)

David: More of my deals have been actually owner-occupied that had maintenance needed done to it. So, I wanted to add that tip, as well.

Matt: Got it. Sweet. Okay. What’s the next sign of the distressed property or potential deal?

David: Yeah so this one is a little bit, is one that you wouldn’t expect. But I think window air conditioning units are a really good tip. And the reason why is because a lot of newer homes will have central air built in.

Matt: Mm-hmm (affirmative.)

David: And putting in a central air system may cost four to six thousand dollars, can add a lot of value to the house. Yet, if the home doesn’t have that, I think that’s a good indicator that maybe there’s something else that may need to be done to the house. Some other reason why that owner may need to end up selling it at some point. I think you live in like a moderate climate like Wisconsin, northern Wisconsin, where central air is not needed ’cause it’s not hot. That can be a really good example to look for, as well.

Matt: Sweet. Alright, so we got a vacancy, general disrepair, and then-

David: Mm-hmm (affirmative.)

Matt:looking at the A/C units could suggest there’s updates needed in the property, right?

David: Yeah.

Matt: Okay. Very good. What’s next? What else?

David: Yeah. So the next one is, again, something that I didn’t anticipate when I was first looking for these types of homes. That’s accessibility ramps. A few of my deals have actually been done from, unfortunately, somebody who passed away or somebody who ended up going into a retirement home. So those homes had accessibility ramps and I didn’t know at the time, but you know, a couple of those ended up calling and doing deals with. Now that’s on my radar.

But if it has an accessibility ramp that just may mean the owner is aging and so they may need to sell their house at some point in the near future.

Matt: Got it. I would have never thought of that one, actually. That’s a good one.

David: Yeah.

Matt: What else? Got more?

David: Yeah, I do. So I had mentioned tall grass earlier and-

Matt: Mm-hmm (affirmative.)

David: -I wanted to kind of revisit that, because I think that’s a really good one. But some others would be, you know, and maybe in like A and B neighborhoods where a lot of the houses have great landscaping. If you find a house that has like unkempt bushes, that might be another good indicator if they’re not trimmed, for example.

Something that a normal homeowner might do, but if somebody is like really stressed out for whatever situation may be going on in their lives, isn’t going to tend to their bushes until like the very last thing. That might be a really good example.

Then somebody from California added to my list and they’re like, hey we don’t have grass out here. You know, like? It’s not very common. So they’ll have like turf lawns or something like that. But I guess, think about in hot climates like California, if there’s a house on the block that has like a grass lawn that looked like it just totally got neglected or something like that. Definitely keep that in mind, too, based on your location.

In the winter time, if there’s snow on the ground but there’s no footprints or tire tracks-

Matt: Mm-hmm (affirmative.)

David: -that can also be a good landscaping thing to look out for, as well.

Matt: Alright. That’s one I would have never thought of. ‘Cause it doesn’t snow here in California, either.

David: Yeah. Everybody’s got a slightly different version of this, based on where they live.

Matt: Very good. Yeah. Totally, I guess that would be a little bit geographic-specific in some of those.

David: Mm-hmm (affirmative.)

Matt: Any red flags or anything that you have seen in the past that you might want to stay away from?

David: Yeah. In my market, I stay away from houses that are too distressed. I used to get very excited about those houses.

Matt: Mm-hmm (affirmative.)

David: But it ended up being, like, oh I can get this for five thousand dollars under contract. I actually got one. Turned out pretty well, but I think it was kinda more rare. If it’s too distressed and you’re looking to wholesale, I think it’s really hard to tackle those types of deals because there’s just not a whole lot of room to sell it somebody else for a bigger profit.

I know that sounds crazy for somebody in California to think a house could be sold for five thousand dollars.

Matt: Yeah.

David: But we’re talking about Indianapolis where the prices are really affordable. And if the house is just in a bad neighborhood where the max ARV is fifty thousand dollars for a house in perfect condition-

Matt: Mm-hmm (affirmative.)

David: -sometimes you just can’t bring the house back. So it’s not worth spending a lot of time on those deals.

Matt: Saw a lot of those when I was first getting started. I was like wow, you can buy a house in Detroit, Michigan, for a dollar.

David: Yeah but then you gotta bulldoze the house, pay the fines to knock it down or-

Matt: Yep.

David: [crosstalk 00:17:06]

Matt: … you’re fifty grand in, your ARV is forty.

David: Exactly, yeah.

Matt: Yeah.

David: That’s how you do.

Matt: Very good. So I know you’ve been working a lot of your clients, obviously, they’re all real-estate investors. You’re a real-estate investor, so I know you got kind of your pulse, your finger on the pulse of what’s going on. What are you seeing or any sort of feedback you’re getting as like best practices, what’s working now?

David: Good question. I think that a lot of people start off using direct mail. I would say fewer people will do cold calling. I think driving for dollars is one of those really high ROI lists, ’cause it’s, you know, your own, unique, et cetera. The direct mail with the picture can be really effective, but I would also suggest to go ahead and get that owner a call or text message, as well. A lot of investors aren’t willing to do that because it’s just easier to push a button sometimes.

Matt: Mm-hmm (affirmative.)

David: But I would say, if you could build that into your process, I think it would pay off.

Matt: Mm-hmm (affirmative.) Got it. So driving for dollars is pretty much what it sounds like. You get in the car, you drive around, up and down the neighborhoods-

David: Mm-hmm (affirmative.)

Matt: -and what’s nice is you’re building a list that’s local and it’s convenient to where you live, right?

David: Mm-hmm (affirmative.)

Matt: And start taking pictures and then where’s that data go? Does it just stay on your phone?

David: Well it’s your data, so it doesn’t go anywhere unless you tell it to go somewhere.

Matt: Mm-hmm (affirmative.)

David: But you can access it on your phone, you can access it on your computer, as well. And you can export it, you can send it automatically to your CRM.

Matt: Mm-hmm (affirmative.)

David: That’s pretty much the extent of where the data is.

Matt: Right. That’s good. It’s an app with not a whole lot of moving parts, at least for the user, right?

David: We want it to be very simple because we know that’s what allows you to repeat it. And you need to repeat that process to be successful.

Matt: Alright. So then let’s see. You were saying something before, and I actually read this on your website. We have something kinda that we do as a practice. It’s not ours exclusively, people have called it the … You know you go out and start recruiting bird dogs, right?

David: Mm-hmm (affirmative.)

Matt: We have a feature of our system called property finders, where we can go out and recruit people and the whole system trains them on how to go and find properties for us.

David: Yeah.

Matt: I think you had something kinda similar like that. I actually just saw on your website before we hopped on the call, that those could be really good companions with each other, right?

David: Absolutely. Mm-hmm (affirmative.)

Matt: So how does … If you were to have a bird dog and you buy them their own app, how does that work?

David: You don’t have to buy them any additional apps and they can’t spend your money, so you don’t have to worry about that. But what you can do is just send them an invitation.

Matt: Mm-hmm (affirmative.)

David: And it’s going to give them instructions on how to just get the apps. They won’t mess up the sign-up process, and they won’t mess up any of your deals. In fact, they can’t even see any of your deals. They can only submit deals to you. The app makes it really easy for them to do that. Then also it’s easy for both of you to track the number of deals that each person sent you, so you can pay them however you’d like to.

Matt: Got it. It identifies who sent that to you, right?

David: Absolutely. I don’t know if you guys have a recommended way that you would pay a bird dog, but we’ve got kinda three different options, essentially that we-

Matt: Sure enough.

David: -[crosstalk 00:20:27]

Matt: That’s a common question, how do you guys do it?

David: Yeah. There’s three ways. You can do hourly. You can do per deal added, or you can do per deal that you close on. So if you’re going to find somebody the most consistent way is to do hourly, I would say.

Think about an Uber driver. They always think they’re going to make 20 an hour driving. I think it’s actually less, and you can offer them more consistency for 15 an hour. You just have to kinda direct them where you want them to go and what types of houses that you want them to look for.

The second option, maybe if you don’t have the budget to commit to somebody hourly, would be a dollar per house that they add. That way it takes a little bit of the risk off if they aren’t performing as well. You’re only going to pay them for what they submit.

Matt: Mm-hmm (affirmative.)

David: Then the third one, especially if you have a lower budget and you have family members that wanna help you out. Give them access and you can just pay them like 100, 500 dollar fee, we’ve seen as much as 1,000 dollar fee if you close on one of those properties. A lot of people love that because you don’t pay until you make money.

Matt: Mm-hmm (affirmative.)

David: But the downside is, it’s hard to find a consistent person that’s gonna hang around for three, you know, one to two to-

Matt: Right.

David: -three months in order for you to get a deal. Which is how long it takes sometimes on those. So we would recommend that payment structure for like a family member that you have a relationship with already.

Matt: Mm-hmm (affirmative.) Right. Got it. Well, good. So you don’t have to do it all yourself?

David: Mm-hmm (affirmative.)

Matt: Uber driver. That’s

It’s a good idea, right? They’re driving around anyway waiting for their own app to go off.

David: Right, and a lot of times, they kind of sit around waiting for a ride. But if they’re working for you, they can just go and look for houses anytime.

Matt: Got it. Are there any other people out there that kind of fit that mold or that avatar?

David: Yeah, so I had this guy, I talked to a few different mailmen. Yeah, especially the mailman that is different. So if you see a mailman that’s different that day, he’s probably a substitute mailman, which means he has a different route every day. So it’s great to talk to them. And I think the structure that works best for them is a dollar per house that they submit. And I would go higher dollar amount for the mailman. I would say, hey, I’ll pay you five bucks for a house that you see that meets these qualifications.

Matt: Mm-hmm (affirmative).

David: Because otherwise he’s probably not going to be interested, because he’s delivering mail, etc. Got his hands full, literally. So that’s what I would recommend for a mailman.

Matt: Yeah. They could have some amazing insight on who’s getting their foreclosure notice, or their tax lean.

David: Absolutely. You want that person on your team.

Matt: Yeah. Yeah. What an insight. What are some of the ways that your clients are finding these people?

David: So, I think we’ve experimented ourselves with Craigslist and also Indeed. I personally prefer Indeed and I actually have a sample job posting that I use.

Matt: Mm-hmm (affirmative).

David: I’d be happy to share a link to you if you’re curious. It’s a Google doc. Craigslist is another one. The downside of Craigslist I figured out though is, a lot of times they will not be as consistent. So somebody that’s on Indeed is looking for more of a permanent type situation. So, it just depends on what you’re looking for.

Matt: Mm-hmm (affirmative). Got it.

David: And also, whenever your deal finders get a deal, some of our power users will post that on social media, and then even run ads about that success story, and they’ll use that to attract more deal finders. And so, we haven’t mentioned this yet, but DealMachine has like an enterprise level plan.

Matt: Mm-hmm (affirmative).

David: We actually have a funnel page built into that so that you can direct people from an ad, or from a Craigslist ad, and it goes straight to your funnel page for signing up deal finders specifically.

Matt: Oh, nice.

David: Yeah. Really.

Matt: What else does it do that I haven’t asked? Because I thought we were done. But there’s all kinds of cool stuff. What else?

David: Yeah, absolutely. So, the basic plan, it’s going to have the ability to add three deal finders. And the enterprise plan gives you unlimited deal finders.

Matt: Okay.

David: So you can respond to as many people that way. It’s got the sign-up funnel to make it really easy for them to come from an ad straight to learn about your business and the whole process. We’ve got all the explainers done for you. A special training video for the deal finders for you. And let’s see, it actually reduces the costs of the mail that you’re sending out. If you’re going to send that out with the DealMachine app, from currently $0.99 down to $0.80. And let’s see, what else?

Matt: What does that sending? Sending just a postcard, right?

David: It’s a full-color postcard with the picture on the front and the back. Yep.

Matt: Okay. Yeah, that would catch their attention.

David: Mm-hmm (affirmative). And yeah, I would say most people would choose that because they want to have all the unlimited team members. But if you have somebody that you want to have full access, or maybe specialized access beyond just a deal finder adding deals, you can have more of a partner in your program as well. So you can say, this person can see other people’s deals but they can’t delete deals, and they can’t export my deals. And so, the enterprise gives you a lot of that flexibility.

Matt: Got it. Okay. Before we started recording, you were sharing on the screen, you were able to share your phone. You want to give a quick demo of what that looks like?

David: Yeah. I would love to.

Matt: People on the podcast, they’ll have to go to YouTube to see this demo. But those that are watching on YouTube, they’ll be able to see it.

David: All right, I’m bringing it up right now.

Matt: Sure. This will be at epicrei.tv for those of you that want to see.

David: All right, so this brand new map feature that we’ve got coming up. And it basically allows you to scan a subdivision very quickly, and get the property data. So even if you’re not right in front of the house, you can see down below there I’m pinning over the property. It’s giving me the address. And I can very quickly just add it, see who owns it, and then start that mail campaign. So I can tell this property is owner-occupied. Let’s see about next door. Probably also owner-occupied. Oh, it’s an absentee owner. So, what you can do from there is actually add a picture of a house. So I’m sitting at my desk now, so I’m just going to pick one from my phone. And we’ll do this house. All right. And so, once I’ve got that deal added, now you can see, I can start the mailers or do the enhanced search. So, real quick, let’s just see if I can get a phone number for this property owner. All right. We got three phone numbers and three additional addresses that this person owns.

Matt: Mm-hmm (affirmative).

David: And so, here’s what the mail looks like. You can tell that real quick. And I’m going to switch it to one of my favorite postcards. We’ve got a few different designs. And the one called blocks is my favorite because I just like the way that the feature, the picture, and the faces on there.

Matt: Oh nice.

David: Yeah. So you can actually customize what the postcard says. And again, we’ve got different designs you can choose from too. You can set up campaigns to be sequential if you want to get that sophisticated with it, which a lot of people do like. In fact, I can also just call him up right here. I’ve got two different mobile numbers, so I can call or text, and then a work phone, right in the app. Yeah. So let me start this. Oh, this isn’t this guy’s house. So maybe I won’t send the mail now. But that’s as easy as it is, is just pressing the start mailers button.

Matt: He’ll be like, what? My house looks like that now?

David: Yeah, exactly.

Matt: That’s good. So now we’re talking about this, so you’ve looked up some phone numbers. I imagine you can just click the phone number right from your phone and it’ll start dialing.

David: Exactly. Or, see, we’re sending a text.

Matt: Or sending a text, very good. What do the investment and investor would have to make in using the app? What is the price structure? How does that work?

David: Yep. So, the cost is, first of all, you get a 30-day free trial. And you want to do that by going to this URL and this podcast. But there’s also a $49 a month fee and $0.99 postcard. With mail, with the distressed properties that you’re finding driving, it takes about, I think 200 properties, and then mailing at least three times. So on the app, we’ve got the campaigns and the repeat mail feature. And so, I do every 21 days, so I would send that three times. And I would do that for 200 houses. And that’s what I would do in order to expect to get one deal.

Matt: Okay. So have 200 houses, mail them at least three times, that should equal a deal.

David: Mm-hmm (affirmative).

Matt: Okay. Good numbers.

David: So that’s about $700 just on the safe side, invested in dollars in order to get a deal.

Matt: Right. That’s a lot cheaper than most people acquisition costs for direct mail. Sweet. I feel like this whole interview came out sounding like a commercial. And maybe it is. But I liked it so much. And it’s been proven before. I even caught wind of it by people that I know and trust. And so I just wanted to share the spotlight with you and put that on your opportunity here. So if you want to get in touch with David, you can go directly to dealmachine.com. But he’s put together a really special Epic offer that he hasn’t made anywhere else. So he gave it to us exclusively. We’ve dubbed it the Epic 30/30 offer, where the community can get 30 days free trial. And as well as $30 of direct mail credits. So essentially you could send out, for 30 days you could send out 50 pieces of mail, take it for a test spin. And potentially even have your first deal under contract before payment is even due. So, really appreciate that David, and thank you for sharing that. You can go to drivingfordollarswithepic.com. I guess we should give away that domain name so they could actually take advantage of the 30/30 deal.

David: Mm-hmm (affirmative).

Matt: We’ve almost forgotten that. So, drivingfordollarswithepic.com. Drivingfordollarswithepic.com. For you on YouTube, I’ll put that on the screen. And then for you on the podcast, I guess you can push pause on it and write it down later. But we may have tried to make it really simple. Drivingfordollarswithepic.com. That’ll take you right to the 30/30 deal. And you are on your way. Always new and exciting to get new lead generation ideas and strategies, and you’ve brought something that we know is proven to work historically. And you just made it all that much easier. So thank you for everything that you do, David.

David: Thank you so much, Matt.

Matt: You bet. I’ll see you next time. We’ll see you soon.

David: Okay.

Matt: All right. Take care. Alrighty. To success. God bless. I’m Matt Theriault. Living the dream. See you next week on another episode of Epic Real Estate Investment. Take care.